Endurance in the Game

Staying in the game is the real superpower.

Most startups don't lose because the idea was wrong. They lose because runway ran out before product market fit was executed.

In the world of venture-backed startups, we often celebrate the overnight successes. But behind every "sudden" breakthrough is usually years of grinding, pivoting, and persisting through uncertainty.

The Compound Effect of Persistence

Time in market compounds. Every customer conversation, every failed experiment, every small win builds institutional knowledge that can't be shortcut. The founders who endure accumulate advantages that newcomers simply can't replicate.